SAG-AFTRA Announces Agreement With AI Company Narrativ Allowing Actors To License Digital Voice Replicas For Ads
Narrativ is an online marketplace where brands can use AI to create audio ads. Narrativ has agreed to our terms, and its platform is an excellent example of how A.I. can be ethically used, by putting compensation, informed consent and control in the hands of individual performers. Getty Brands must secure consent from performers for every use of their digital voice replica in an ad. This is a new frontier for digital advertising....