The success ofBarbiehas seen toy company Mattel plot a new slate of movies based on its products.

Another business you wouldnt necessarily expect to make big move into the entertainment space is crayon company Crayola.

Crayolas sister company Hallmark Media will also support the initiative.

Crayola

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The Alien Adventures of Finn Caspianis based on a Gen-Z Media kids podcast, written and performed Jonathan Messinger.

The podcast was launched in 2016 and has released 12 seasons and 260 episodes.

It centers on Finn Caspian, an eight-year-old boy aboard The Famous Marlowe 280 Interplanetary Exploratory Space Station.

WGA West building in Hollywood

Were thrilled to join forces with the talented team at MIMO to bring Finns action-packed adventures to life.