The heats back on!)
Trailers are not narrated these days.
They use graphics and cards.

Benedict CoulterCourtesy
You dont really hear much of that kind of old-school voice-over.
Mine were just kickass bombastic, all balls out, full music.
Stop, just go, go, go.
I dont know if its too much.
I said, well, thats the style.
Thats how we used to cut reels in the 80s.
We just threw everything at you.'
I was becoming kind of the top editor at Kaleidoscope Films, recalled Coulter.
I did a bunch of trailers that year for big movies.
Are you available this weekend?
We have this movieBeverly Hills Copand another editor cut a trailer.
We need a trailer badly.'
I said, sure Ill do it, Coulter continued.
You have to remember, this was 1984, so we were working on film.
I was working on my Moviola.
There were 12 reels, separated picture and sound.
The picture was black and white because the studios didnt spend money to give us a color print.
So they basically made a duplicate black and white print.
And then the sound was on a separate reel.
I said, Well, perfect.
Ill just cut to this song.
So I didnt have to look for music.
I started cutting right away on Saturday, and I finished it pretty early Sunday.
I think it was one of my very few, version one finishes.
There was no need to change anything.
I had a blast putting this thing together.
Heres Coulters original trailer, followed by the trailer forBeverly Hills Cop2.
See the throwback one above.