While U.S. Studios are boycotting Russia, European Union sanctions do not include films sales to the territory.
Animation is a long process… Would we have done the deal today?
I cant say, he told the panel.
A Moscow Cinema in 2023Getty Images
Miraculousalready existed worldwide as a series, including in Russia.
We didnt see the point in penalizing the children there, and denying them the film.
Soumache added he had been surprised by the success of the film in the territory.
We wont do a Russian pre-sale on that one…
Animation takes time, so we have time to decide further down the line, he said.
We take an individualized approach, she said.
It was very complicated.
There were arguments that went in every direction.
We cant stop it from airing before or after a propaganda ad.
We want to keep this contact for a long as possible, she said.
Also talking in her role as co-president of Europa International, Lesort said there were different approaches across Europe.
There are also countries where it is simply not acceptable.
Everyone is impacted by where theyre from, she said.
We sent the film to a distributor that we work with regularly.
I nearly framed it, he said.
I love Renoir who said, My homeland is cinema.
Culture is a way to bring down barriers between people.
Out of principle, the wider we can distribute what we do, the better.
