Deal was announced by Gersh Co-Presidents Bob andDavid Gershand Brian Cassidy, Co-President and Head of Media at Crestview.
Longtime Senior Managing Partner Leslie Siebert has been elevated to Co-President, alongside David andBob Gersh.
Siebert will also join the Gersh brothers and members of Crestview on a newly formed board of directors.
From left: The Gersh Agency’s David Gersh, Leslie Siebert, and Bob Gersh at the 2023 OscarsGetty Images
Sieberts appointment represents the first step of Gershs long-planned management transition, the agency said.
The opportunity to partner with Crestview will provide us greater flexibility to advance as an institution.
We have a prestigious, diverse, and tightly held group of agents and clients.
Gersh
Said Crestviews Cassidy: We are thrilled to be partnering with Gersh on the agencys next growth stage.
Our core principles have always guided us to provide our clients with more detailed and targeted career opportunities.
That focus on the business of client representation will not change.
Gersh was advised by investment bank Houlihan Lokey and Sidley Austin LLP.
Crestview was advised by Davis Polk & Wardwell LLP.
