Monday AM:In one of the dullest weekends of the year, there was a lot of melodrama.

Barbiecame in with$15.1M, not $17.1M, to no ones shock.

It was never going to do that kind of business, said one rival distribution cappo this AM.

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1, stoppingBarbies collection of No.

It will be interesting to see how the dust settles next weekend: Will Sony have the No.

Why not call B.S.?

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C’mon ‘Gran Turismo’ c’mon! Bring it on! ‘Barbie’ believes it has a shot at No. 1 due to National Cinema Day $4 ticket sales.Warner Bros

1 for a fifth time in a row.

No rival studios internal box office chart sees it that way.

Where is Warner getting the logic thatBarbiegets to $17.1M this weekend?

Read on, as its all about National Cinema Day.

Meanwhile,Oppenheimeris expected to hit$300Mby EOD today.

Now the Cinema Day of it all… One studio is betting that we do8.75Min admissions today.

Barbie,as expected, is leading Sunday in admissions with over504K.

Now Warner Bros is projecting that theyll do$7.75Mworth of business today forBarbie.

Gran Turismois projected to do $4.45M today (and rivals agree) which would mean 1.1M admissions.

As of this weekend during her entire domestic run,Barbiewill have over50Mtickets sold or$594.8Mper EntTelligence.

Next weekend, the film will expand to approximately 700 additional theaters across North America.

Women under 25 rated it 98% with a 96% definite recommend on PostTrak.

The opening night audience was young (86% between 18-34), LGBTQ+ (59%).

But get this, these movies are profitable or else they wouldnt get made.

I wish I had a Liam Neeson action film, drooled one foreign sales boss to me.

There could be booby traps.

Neeson gets a payday in the upper single digits.

PVOD is where this movie overindexes.

Between foreign sales and Lionsgate, thats covering about $18M of the production cost.

Everyone comes out of the wash OK, Im told by sources.

Its better, says another foreign sales exec.

The chart… 1.

This will translate to a$16.5Mopening weekend.

Well have a better idea of presales for Sunday tomorrow.

Why is Warners so upset?

Because then that would meanBarbieis No.

1, and shed be able to count five weekends at No.

Thats why some arent calling B.S.

They were also upfront in the press that they were holding advance previews forGran Turismo.

At the end of the day, did this advance preview stunt forGran Turismowork?

But Sony believed in the movie, just like Paramount believed inDungeons & Dragonsand sought to create buzz.

Especially at a time when the actors cant promote the film because of the SAG-AFTRA strike.

You cant fault Sony for trying.

No filmmaker, producer, or agent connected to the film can.

The exits onGran Turismoare spectacular at a 90% grade and an A CinemaScore.

Its also a race car movie, and those have spotty records (remember Ron Howards Chris Hemsworth-starringRush?

That was a platform release, but only $26.9M in its domestic run).

Plus, that movie further won audiences over with its jaw-dropping race car scenes.

MaybeGran Turismofinds an audience in a fall that will dry up come late September.

Through Friday,Gran Turismocounts$30Mat the foreign box office.

The overall penultimate weekend of summer is heading toward an estimated$85.2M.

The movie is currently 95% fresh with Rotten Tomatoes critics and a platinum 100% with RT audiences.

Indie wide releases are filling any gaps in the marketplace, but with droplets of bucks.

Roadside Attractions/StudioCanal/Picture Companys Liam Neeson movieRetributionis seeing$3.3Mafter a$1.29MFriday at 1,750 theaters.

The Regal Manchester in Fresno currently counts the best gross in the country with $5K.

Briarcliff Entertainments faith-based titleThe Hilldrew$800Kyesterday for whats shaping up to be a$2.52Mopening at 1,570 theaters.

South, Midwest, and Mountain regions were the best for this Dennis Quaid title.

The Harkins Arrowhead Fountains in Arizona is the top forThe Hillwith over $3K.

)Retribution(Road) 1,750 theaters, Fri $1.29M 3-day$3.39M/Wk 1

9.

)Golda(BST) 883 theaters, Fri $770K 3-day$2.6M/Wk 1

10.

Its possible that Warner BrosBarbieand family features will see significant spikes.

The outlook for the weekend is$15M-$16M.

Theres nothing unusual here.

Cmon, studios, youre starting movies on Thursdays at 12noon and calling it Friday.

Running total looks to be near$98M.

Friday AM:Youre not actually going to allow them to do that, are you?

The Neill Blomkamp-directed movie has a shot at No.

1 this weekend making $12M-$15M at 3,800 theaters.

Sony was transparent with the town that they were holding previews.

Its not always public knowledge when a studio is holding advance screenings for a movie.

Weve heard that preview cash has amounted to $3M+, but Sony hasnt verified that yet.

Yall have juiced your weekends and Fridays with preview money going back to forever.

I can keep listing and boring you.

Thursday audience saw 87% general audience, 6% parent and 7% kids.

Guy leaning at 68% yesterday with the 18-34 set at 50%.

How much does the second annual National Cinema Day on Sunday dilute the box office?

All showtimes for all movies and formats are $4.

Briarcliff Entertianments faith-based Dennis Quaid movieThe Hilldid $110K last night in previews.