Note, weve known due to tracking that this vampire ship pic was headed for the cliffs.
Amblin had some money in that film, but it was largely financed by Participant.
What is this overly darkMaster and Commanderclipper ship pop in movie?
Greta Gerwig and Margot Robbie as ‘Barbie’John Phillips/Getty Images/Warner Bos. /Courtesy Everett Collection
Its not marketings fault, its the films fault.
There is a feeling by some close to the film that the studio got cold feet in proppingDemeterthis summer.
There were champions ofDemeterwho tried to get the good word out, i.e.
THELAST VOYAGE OF THE DEMETER, Universal Pictures / Courtesy Everett Collection
I was doubtful about THE LAST VOYAGE OF THE DEMETER, but it’s a throat-ripping good time.
It reminded me of the best of the Hammer movies from the 60s and 70s.
She also observes that her journeyon theDemeterfeels longer than it actually is.
Furthermore, Universal did pushDemeteras much as they could.
The pic trailered on movies likeIndiana JonesandMission: Impossiblein-theaters.
The trailer trended #10 on YouTube, generated 90+ press breaks, and garnered more than 61M views.
Despite all noble efforts here by Uni no ones buying tickets for a trip on theDemeter.
Amblins linear cable deal is with Showtime, soDemeterwont end up on Peacock.
Onward to PVOD, Ho!
Im told there were Imax early access screenings on Wednesday, regular sneaks on Thursday.
Today, theres a 2 PM at the Regal North Hollywood, LA Live, and TCL Chinese Theatre.
Where will the extra money be counted?
I understand it will be in the end-running total.
The Playstation Studios movie opened abroad with$10.7Mfrom 4,900+ screens in 30 markets.
France led all markets with a strong $2.3 million, followed by the UK with $1.3 million.
Australia and Germany both launched with $1.0 million.
FRIDAY EVENING:We told you earlier theGreta GerwigdirectedBarbieis crossing $500M today.
Shes set to lead the U.S./Canada box office with $30M this weekend.
Meanwhile, as expected, Amblin/UniversalsThe Last Voyage of the Demeteris deep-sixing with$6.5M.
Critics loated it at 45% Rotten.
Audiences havent even expressed if they liked it or not on Rotten Tomatoes, which is an ugly sign.
It also doesnt help that the cast cant promote on an original film on social media.
The R-rating is also adding to the anticipation, promising a darker, more intense experience.
The R-rated pic expands to 2,715 theaters today.
Why is this period horror film on the calendar?
Because its from horror filmmaker Andre vredal.
UniversalsOppenheimeris also expected to ease -40% in its fourth weekend with around$17.5Mat 3,612 theaters.
Its been a historic run for us at the TCL Chinese with weeks of sold-out shows.
ParamountsTeenage Mutant Ninja Turtles: Mutant Mayhemshould also be down around 40% for a near$17Msecond weekend.
Warner BrosThe Meg 2: The Trenchis eyeing a 60% decline in weekend two for$12M.
Week one for the surprise No.
2 pic last weekend is$41.4M.
Thursday was $2.1M, -3% from Wednesday, in fourth place for the day at 3,503.
Logline: A retired jailer goes on a manhunt to find his sons killers.
But the road leads him to a familiar, albeit a bit darker place.
Can he emerge from this complex situation successfully?
