BAFTA and sustainability-focused sister org alberts attendance in Dubai was spearheaded by Carys Taylor.
There is a growing need for the industry to weigh into these conversations.
Climate storytelling is, meanwhile, permeating all areas of TV, from docs to entertainment.
BAFTA albert at Cop 28BAFTA/albert
Deadline understands the top brass at the British channels have been meeting to chew over climate issues.
A new study commissioned for albert and seen ahead of publication by Deadline underlines the audience appetite.
Focused on UK viewers, it noted the interest was for local stories and content that shows solutions.
And its not about dictating how to live to audiences.
Its about enabling the public to participate in conversations around how to reach net zero.
Its about mainstreaming what people need.
