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Pham runs Vietfest, the event company behind HIFF.
He has also organized several editions of the Ho Chi Minh City International Music Festival (HOZO).
In 2019, a year before the pandemic, Vietnams box office recorded $173M.

The Ho Chi Minh Film Festival (HIFF) kicked off its inaugural edition this year.Ho Chi Minh Film Festival
Pham said that the Vietnamese film industry is well-positioned to grow rapidly in the coming years.
However, he pointed out several challenges that lie ahead for HIFF.
The highest priority is building a major cinema center where large-scale movie events can be held.

Therefore, the organization and operations are also more complicated.
Several films were also removed from the final program due to censorship by local authorities.
In the end, just one was screened with the edits made.
Were in Vietnam and must follow the policy here, said Pham.
Filipino filmmaker Sheron DayocsThe Gospel of the Beasttook home the festivals Golden Star Award.
Chai Yee WeisWonderlandreceived two acting awards best actor for Mark Lee and best supporting actor for Peter Yu.