EXCLUSIVE:The Voiceis headed to themetaverse.
The international format is getting an immersive gaming experience that will accompany the TV singing competition format.
Additionally, players must complete quizzes on the TV shows real-life celebrity coaches.
‘The Voice Coach Battle’ITV Studios
Rabbit, Kid Flaire, Cenalia, and IngoAmelis each of whom has their own musical backstory.
The overall aim is to win the final Live Show by gaining a standing ovation.
We cant wait to see players truly shine as they take on the roles of their favorite coaches.
Its showtime in the Sandbox.
Created by John de Mol,The Voiceis one of the most widely-travelled formats in the world.
ITV Studios owns the rights through itsacquisition of de Mols Talpa Mediain 2015.
The Sandbox is part of Animoca Brands, a digital entertainment group that runs several subsidiary companies.
Virtual Brand Group has worked with brands such as Barbie, Forever 21 and NBC on virtual world games.
