The Oscars in Hollywooddidnt impact the turnout at the surpriseSXSWscreening ofRobert Rodriguezs noir titleHypnoticat the Paramount Theatre.
The surprise screening came a little more than 30 years after RodriguezsEl Mariachidebuted.
The filmmaker even got an anniversary El Mariachi cake on stage.
Robert Rodriguez attends the screening of the work-in-progress ‘Hypnotic’ at SXSWGetty Images
Hitchcock was also a big inspiration here for Rodriguez withHypnoticwho adored the filmmakers panache for one-word titles.
Rodriguez explained that great ideas, and titles in this case, come from asking yourself the right questions.
Looking for a one word title, Hypnoticpopped in my head.
‘Hypnotic’Courtesy Ketchup Entertainment
I said Wow,Hypnotic, but what does it mean?
Then I thought, Oh, its a guy who cant be caught.
And thats the opening, explained Rodriguez.
