Interestingly enough, Paramount also notched the No.
10 spot in last years tournament with itsParamount+-turned-theatrical horror filmSmile.
No actors to book on shows?

‘POW Patrol: The Mighty Movie’Everett
Brand partners that helped garner 3 billion impressions for the sequel included Burger King with a movie-themed King Jr.
It all boils down to the $50M in merchandise, per sources.
As such, its a line item here in the P&L.

Paramount is the licensor of the consumer products and works on everything from towels to toothbrushes to pajamas.
Spin Master gets $10M in participations from the movie.
The $70M in revenues includes the cost for which Paramount sold the movie to streaming service Paramount+.
2 In Deadlines 2023 Most Valuable Blockbuster Tournament