Barbies billions will importantly impact upon how decision-makers frame future strategies on budget, content and promotion.
Complicating matters, the bizarre lure ofBarbieclearly encouraged ticket buyers to rally behind another assured Oscar nominee,Oppenheimer.
Its hard to find a precedent for feminist frivolity stoking an appetite for nuclear terror.
Margot Robbie in ‘Barbie’Everett
Barbitude represents a timely refutation of the generation-long hegemony of Marvel superheroes.
Who would have expected Iron Man to melt into Ken?
Should release schedules be re-structured with offbeat coordinates?
WouldBabylonhave registered better at the box office if paired withBottoms?
More urgently, how will they create a deal that would satisfy the real Greta?
An even bigger budget (Barbies was $140 million)?
A commitment to creative freedom (she already has it).
In chasing future hot filmmakers, studio insiders are keenly aware of past debacles.
Hoppers next cinematic adventure turned out to be aptly titledThe Last Movie.
Cimino, once again, was offered final cut and full controls.
The only response would be a firm yes or no.
United Artists responded with a yes.Heavens Gateturned out to be what became known as a career-ender.
Theyre more open to new ideas.
At age 40, Gerwig is a lot smarter and richer than Cimino.
But, pre-Barbie, her low-budget films dwelled in the realm of mumblecore.
Would she use her hard-won freedoms to create a mumblecoreHeavens Gate?
