That could change in the trading days to come, Nollen predicts.
Now, TV and movie filming grinds to a halt, the analyst wrote.
Netflix reports [second-quarter] results next Wednesday and will be the first to face the issue publicly.
NEW YORK, NEW YORK - JULY 14: Members of the Writers Guild of America East and SAG-AFTRA walk the picket line outside NBC Rockefeller Center on July 14, 2023 in New York City. Members of SAG-AFTRA, Hollywood’s largest union which represents actors and other media professionals, have joined striking WGA (Writers Guild of America) workers in the first joint walkout against the studios since 1960. The strike could shut down Hollywood productions completely with writers in the third month of their strike against the Hollywood studios. (Photo by Alexi Rosenfeld/Getty Images)Getty Images
The labor unrest is also occurring during an unusually soft upfront advertising season.
Now, with show production halted, how do buyers even know what they are committing to?
