We dont accept the premise that we do what they say.

AI can be implemented in a human-centric way instead of breaking them down, he added.

Similar situations are going on with promos.

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L to R Linsay Rousseau, Tim Friedlander, Ashly Birch, Zeke Alton, Duncan Crabtree-Ireland and Cissy Jones.Deadline

And thats the vital point in getting fair treatment and protection against AI for voice-over actors, he said.

The abuses of AI are happening in voice acting more than any other field.

No one should think that theres less resolve in the voice-over actor or gaming community said Crabtree-Ireland.

Comic-Con

Crabtree-Ireland emphasized that while corporations have said theyre doing everything to protect AI, theyre not.

He encouraged those consumers in the Hilton Bayfront Aqua Ballroom to speak out to these companies.

Crabtree-Ireland says theyll listen if consumers speak out.

They care about shareholder value the bottom line, and consumers turning away, he said.

While SAG-AFTRA will bargain for AI protections of its members, what about piracy?

Piracy is also a culprit in the duplication of voices online.

Essentially, a set of boundaries around implementation of AI.

There needs to be a public policy set around deep-fakes, he emphasized.

And politicians will care about deep-fakes, and the need to take action against them, said Jones.

The ease of which they can be deep-faked in an important election, she pointed out.

Said SAG-AFTRA negotiating member Zeke Alton, Were bargaining for our very existence.

This isnt a contract battle between a union and a company, said Crabtree-Ireland.