Its also the best fourth frame for a Universal title, easily beatingJurassic Worlds $29.2M.
Its even ahead ofSpider-Man: No Way Homes fourth weekend, which did $32.1M.
Domestic running cume by today rises to$490M.
THE SUPER MARIO BROS. MOVIE, Princess Peach (voice: Anya Taylor-Joy), 2023. © Universal Pictures /Courtesy Everett Collection
They chose option B, and boy, are they happy for it.
(Smile,by the way, had an amazing second weekend hold of -18%.
But -45% for a horror movie is also something to brag about).
Lily Sullivan in ‘Evil Dead Rise’Everett Collection
That second weekend decline is better than that of the 2013 Fede Alvarez remake, which was -63%.
All of this is flying over the heads of Lionsgates feature adaptation of Judy BlumesAre You There God?
ButCrawdadswas a four-year-old bestseller, andFive Feet Apartjust a year old before going theatrical.
They werent 53-year-old properties likeMargaret.
The 55+ demo was the largest quad, with Caucasians numbering 70%.
What Lionsgate wanted here was the opportunity to play into Mothers Day weekend.
In 2023,Are You There God?
Its Me Margaret,based on a 1970 novel, is out of its era.
Many will say this adolescent movie set in 1970s shouldve gone to streaming.
After all, wheres the appeal?
I say no to streaming: Craig is a talented filmmaker and is a great voice for women.
There was a method to the marketing here.
PostTrak audiences gaveSisu80% positive with a 60% recommend for the general crowd.
George Foreman was pretty soft across the nation, but better in the South and South Central.
A $6K theater average is something to savor.
13, -46%, and running total of$5.6M.
Alright numbers in Boston, Chicago, NYC, San Francisco, LA and DC, and thats it.
)Are You There God?
Its Me Margaret(LG) 3,343 theaters Fri$2.25MSat$2.4MSun$2.1M3-day$6.8M/Wk 1
4.
Are You There God?opened to$600,000in a combo of Thursday night previews and early access screenings.
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Are You There, God?
Brutal Nazis on a scorched-earth mission discover his treasure trove.
He must go through outrageous lengths to get his gold back even if it means killing every last Nazi.
Aatami is portrayed by the filmmakers long-time collaborator Jorma Tommila.
A near-death experience took him from the boxing ring to the pulpit.
George Tillman, Jr. directs.
Khris Davis plays George Foreman.
Sony has the movie booked at 3,000 locations with an outlook of $5M.
Yesterday, previews that began at 4PM made$250Kat 2,600 theaters.
The $32M production was co-financed with TSG.
Weekend four is expected to be in the$30Mrange.
Through 23 days,Super Mario Brosis pacing 9% behindIncredibles 2at the same point in time.
That doesnt mean it cant catch up.
New LinesEvil Dead Risemade$1.59Myesterday, -5% from Wednesday for a weeks gross of $32.2M.
Weekend 2, estimated to decline -60% like most horror pics do, will be around$9.8M.
Fourthquels fifth Thursday was$500K, -2% from Wednesday for an $8M week.
