Global cume is at $64.4M, a $1M off.
Look, as we mentioned,Fall Guyis third highest opening of his career stateside,Barbiebeing an outlier.
So, what gives?
It’s back to Bonsai after the box office opening of ‘Fall Guy’Universal
3leading summers charge with $118.4M.
Why do young people want to see this movie?
challenges a film finance source.
‘Challengers’Everett Collection
They should have spent like Tom Rothman: Make it for $80M.
Why is Universal spending the extra money?
Some marketing sources are dinging theFall Guybrand.
Nobody under 60 remembers that show!
Hello,Mission: Impossibleand Tom Cruise.
What Gen Xer had actually watchedMission: Impossibleback in the late 60s?
Not me, I wasnt around then.
Great movies can ascend their brand.
It took someone three paragraphs to tell me what the movie was about, remarked one insider.
While that might be true, note that trailers forFall Guydistilled the movie to its most crystal-clear elements.
Also, we cant ignore the great exits here for the movie.
Unfortunately, the masses arent falling over themselves to see the Fall Guy.
Fall Guys best play areas were the West and Mountain regions.
IMAX and PLFs are driving 44% ofFall Guys weekend with the former ringing up $3M.
Universal, given the love for the film among older women, believes it will leg out.
Look, $100M domestic isnt out of the realm of possibility alaLost CityandBullet Train.
ButFall Guycould drop into PVOD by Memorial Day weekend.
Hence the$6.5Mopening here on this single-digit budgeted title.
The PG-13 movie is 52% female leaning, with 18-34 year old repping 67% of the audience.
Those 18-24 were the biggest demo at 40%.
Critics love it at 88% certified fresh.
Updated Sunday chart:
1.
In addition, there were $300K in the mix from marathon screenings.
A four minute special of Disney+sThe Acolytewas attached to the movie.
All in, a $14.5M global weekend.
HeresPhantom Menace.Freaky deaky:
3.
But damn, wasFall Guy,for this concept, expensive at $130M after Australian tax credits.
Some have heard the production cost was even higher at $150M.
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The Fall Guy L.A.
The movie goes into 40-plus markets this weekend including UK & Ireland, Germany, France and Mexico.
No RT audience score yet.
Sony/Screen GemsTarotbooked at 3,104 locations is seeing a$2.4MFriday, 3-day of$6M.
Running total is$187.4Mby Sunday.
The movie is only expected to do around$35Mfor the weekend, maybe$40M.
This was followed by a screening at the onset of CinemaCon for exhibitors witha stunt-filled Hollywood premiereon Tuesday night.
The anticipation is that the Gosling factor ofThe Fall Guywill keep pulling women to theaters.
It made$715Kon Thursday from showtimes that began at 4 p.m. in 2,744 locations.
One by one, they come face to face with fate and end up in a race against death.
Also getting re-released this weekend isStar Wars: Episode I The Phantom Menacefrom Disney.
This is to celebrate the 25th anniversary of the prequel timed to May the Fourth aka Star Wars Day.
Advance sales have been solid since launching on March 22, peaking this weekend.
It will keep a few Imax screens this weekend.
LionsgatesUnsung Herois second for the week with$10.1Mafter a$465KThursday, even with Wednesday at 2,832 locations.
The pics running cume is$183.5M.
