EXCLUSIVE:Timbalandis getting into graphic novels and television.

The music producer behind Justin TimberlakesCry Me A Riverand Missy ElliottsSupa Dupa Flyis getting involved inNeon Empire.

The story centers around a criminal enterprise set in Nashville.

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TimbalandGetty/Audio Up

The graphic novel will include music through QR codes.

This is innovative storytelling and music at its most disruptive, said Timbaland.

Jared and I think the same and have done lots of great work with one another.

X Elon Musk Linda Yaccarino Timbaland Swizz Beatz

When we get together, the results are epic.

New lanes like graphic novels create new laneways for music discovery and stars of the future.

This is a brand-new paradigm for the entertainment business.