Thats according to the results of a study released this morning by the USC Annenberg Inclusion Initiative.

In fact, those percentages are the worst since 2014, despiteBarbie.

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The findings are awful, wrote Neff, Dr. Smith & Dr. Katherine Pieper.

Margot Robbie as Barbie

Margot Robbie in ‘Barbie’Warner Bos. /Courtesy Everett Collection

Despite posturing, the legacy studios have dealt little or reversed course on inclusion in popular films.

The results this year point to an industry grown apathetic about efforts surroundingdiversityand inclusion.

Until the industry stops hiding behind a single exemplar, change will remain elusive.

‘Rap Sh!t’ canceled

That percentage (30%) was substantially lower than the 44% tallied in 2022.

Yet, females represent more than 50% of the U.S. population and half of the movie going audience.

The good news is that two studios got very close to that number in 2023.

And hire more women behind the camera.

Underrepresented directors were much less likely to work on films with leads/co leads who were not underrepresented.